Go Organic ME sells a range of healthy cold pressed juices in the region. We spoke to the founder, Meenaxy Vashishtha, about her opinions on the industry.
What type of natural/organic products/services do you sell in the Middle East?
Go Organic ME sells a line of cold-pressed juices and energy boosting cleanses. Every product we make blends cutting-edge nutrition with healing traditional Medicine to offer you deeply healing cleanses and edibles that taste as delicious as they are effective.
In your opinion, how popular is the organic industry in the UAE and the Middle East?
Very strong. Being healthy is the new trend and our cold pressed juices are doing great.
Why, in your opinion, do people prefer buying organic nowadays?
Organic is close to nature. People in UAE are more aware of what they are putting in their stomachs these days. Raw food and Cold pressed Organic juicing is a growing trend in the country and we are seeing more and more people moving towards that direction. We are soon looking into having our own cafes and restaurants serving Raw Organic food.
How do you determine the products to sell in this market?
We determine the products by checking the needs of the consumers in UAE.
Interviewed by Menaka Ramakrishnan, Buyer Manager