17 – 19 November 2025 | 10am – 5pm
Dubai World Trade Centre
17 – 19 November 2025 | 10am – 5pm | Dubai World Trade Centre
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Demand Continues to Outpace Supply
The Middle East Organic and Natural Product Expo is the leading platform in the MENA region for wholesale and retail trade of organic, natural, halal, vegan, and sustainable products.
The region imports over 90% of its organic and natural products and now there’s demand for having more choices and availability of newer products as they launch globally.
25% Consumers believe that there aren’t enough healthy products available in stores despite 60% increase in shelf space for organic products in the last few years. Millennials are driving growth as they prioritize healthy eating and use of clean products, also thanks to the growing population at 18.9%.
In a nutshell, the opportunity for suppliers is to expand into a market with lesser competition and steady growth, to develop a year-round supply chain.
The Middle East Organic & Natural Expo has been MENA’s leading platform for wholesale and retail trade for the past 23 years. As the sole show dedicated to showcasing organic and natural products, we have been at the forefront, curating a one-of-a-kind experience that brings together the finest organic and natural products in the world, more than 15,200+ esteemed distributors and buyers who are looking to source their exports.
Whether you are a dedicated producer, a passionate entrepreneur, or a seasoned retailer/wholesaler, the Organic & Natural Products Expo is the ultimate destination to promote, source, and trade all things organic and natural.
MENA’s No. 1 Destination for Top Organic Buyers
Country
pavilionS
In 2024
21
In 2023
18
EXHIBITORS
In 2024
550
In 2023
342
VISITORS
In 2024
15,200+
In 2023
12,800+
PRE-SCEDULED
MEETINGS
In 2024
3067
In 2023
2582
PRODUCTS REGISTERD
Ready for Trade
In 2024
15,800
In 2023
11,300
Our Buyer Partners in 2024
Your Year-round Export Platform
to the Middle East
Middle East Wholesale
E-commerce Platform
E-commerce Platform
- 2,000 Product Views Monthly
- 2,000 Product Enquiries
- Average 100,000 Traffic
- 12 Months Access
Live Online Forum
- 10 Sector Specific Online Sessions
- 7 Months of Buyer Interaction
- 10,000+ Active Buyer Attendance
- 50+ Industry Professionals
Exhibitor and Buyer Portal
- Access to over 30,000 Pre-Registered Visitors
- 2,550 Qualified Buyer Leads Delivered
- 365 days lead generation
- RFQ, Enquiry services
Exhibiting Is No More A Blind Date, Start Receiving
The Leads From The Day You Sign Up
Online to Offline Strategy
Organic Super Kitchen
Showcase your brand to a captivated audience at our event. With celebrity chefs presenting gourmet dishes crafted from premium organic ingredients, it’s your chance to leave a lasting impression and build valuable customer connections.
ENQUIRE NOW
Organic Beauty Lounge
Gain exposure and connect with premium cosmetic buyers in the MENA region by showcasing your organic and natural cosmetics at the Organic Beauty Lounge. This is a chance to grow your business, build brand awareness, and increase sales.
ENQUIRE NOW
ENQUIRE NOW
Health & Wellness Studio
Position your business as a leader in the health and wellness industry by partnering with our Health & Wellness Studio. This is an excellent opportunity to reach health enthusiasts and showcase your products or services.
ENQUIRE NOW
ENQUIRE NOW
Tea & Coffee Pavilion
Be part of one of our most sought-out pavilions by launching your tea or coffee products at the first-ever coffee pavilion from Burundi, introduced in 2022. This is a unique opportunity to showcase your products to a wide audience and take advantage of the growing demand for premium coffee and tea.
ENQUIRE NOW
ENQUIRE NOW
Halal Pavilion
Discover the Halal Pavilion at the Organic & Natural Products Expo, a dedicated space showcasing a diverse array of halal-certified products. Immerse yourself in the rich tapestry of flavors, ethical choices, and quality offerings that cater to the discerning needs of the halal market in the region.
ENQUIRE NOW
New & Innovative Products Pavilion
Showcase your latest innovations and gain exposure to a wider audience by participating in our “New & Innovative Products Pavilion.” With over 15 debut product launches from 2022, this is a chance to stand out and make a lasting impression on potential customers.
ENQUIRE NOW
ENQUIRE NOW
Exhibiting Is No More A Blind Date, Start Receiving
The Leads From The Day You Sign Up
Online to Offline Strategy
Organic Super Kitchen
Elevate your brand to a captivated audience of discerning consumers at our upcoming event. With top chefs showcasing gourmet dishes made with the finest organic and natural ingredients, this is an opportunity to make a lasting impression and create meaningful connections with potential customers.
ENQUIRE NOW
ENQUIRE NOW
Organic Beauty Lounge
Gain exposure and connect with premium cosmetic buyers in the MENA region by showcasing your organic and natural cosmetics at the Organic Beauty Lounge. This is a chance to grow your business, build brand awareness, and increase sales.
ENQUIRE NOW
ENQUIRE NOW
Health & Wellness Studio
Position your business as a leader in the health and wellness industry by partnering with our Health & Wellness Studio. This is an excellent opportunity to reach health enthusiasts and showcase your products or services.
ENQUIRE NOW
ENQUIRE NOW
Tea & Coffee Pavilion
Be part of one of our most sought-out pavilions by launching your tea or coffee products at the first-ever coffee pavilion from Burundi, introduced in 2022. This is a unique opportunity to showcase your products to a wide audience and take advantage of the growing demand for premium coffee and tea.
ENQUIRE NOW
ENQUIRE NOW
Halal Pavilion
Discover the Halal Pavilion at the Organic & Natural Products Expo, a dedicated space showcasing a diverse array of halal-certified products. Immerse yourself in the rich tapestry of flavors, ethical choices, and quality offerings that cater to the discerning needs of the halal market in the region.
ENQUIRE NOW
New & Innovative Products Pavilion
Showcase your latest innovations and gain exposure to a wider audience by participating in our “New & Innovative Products Pavilion.” With over 15 debut product launches from 2022, this is a chance to stand out and make a lasting impression on potential customers.
ENQUIRE NOW
ENQUIRE NOW
Co-Located Events of The Year
Meet Middle East's Top Buyers
Svettana Belousova
Procurement & Global Sourcing Leader
Farzana Trading
How does Farzana trading imports their fresh product from spain
Sailesh Israni
Managing Director
Qiso Cafe & Mini Mart Happiness FZCO
2025 Trends in the Tea & Coffee Sector in Middle East
Riath Hamed
Founder
Balqees Honey
Year-on-year rise for organic, Pure, Raw and Natural Honey in the Middle East
Anaita Kanath
Manager of sourcing F&B
Atlantis, The Palm
Vegan and free from products – A revolution at Middle East’s doorstep
Mette Haxthausen
Managing Director
Sisters Beauty Lounge
2021 Organic and Natural Trends in the Middle East
Ismail Sarhan
Group Sales manager
Al Seer Trading
Middle east mothers and babies upgrade to Organic and Natural
Dr. Rangesh Paramesh
Director
IP Manal Family Office Holdings Ltd. Dubai
Responses to Organic Expo Interview Queries
An Organic Chat
12th May, 2025 What specific products or innovations are you actively sourcing from international markets right now Hi, my name is Svetlana Belousova and I handle global procurement of fresh produce at Farzana Trading, a multinational importer and distributor of…
28th March, 2025 1) With the increase in awareness of healthy living and clean nutrition, how do you see this trend growing in the industry? This proactive trend of healthy living and clean nutrition is reshaping the industry in more…
6th March, 2025 The Middle East is witnessing a substantial surge in the specialty and organic coffee and tea sectors, driven by increasing consumer demand for premium, ethically sourced products. The region’s coffee market, valued at over USD 6.73 billion…
In a world where well-being and health-consciousness are taking center stage, the demand for herbal and organic medicines has witnessed a transformative surge. To delve deeper into this thriving trend and its implications for the Middle East market, we engaged…
In a region renowned for its opulent lifestyles and diverse culinary preferences, the Middle East's organic and natural food market has emerged as a captivating playground for discerning consumers. In conversation with one of our top buyers for fresh produce,…
The Middle East Organic and Natural Products Expo has announced its strategic alliance with the Indonesia Organic Alliance (AOI), AOI is a civil society organization incorporated as an association, non-profit and independent. Indonesia Organic Alliance has worked since 2002. The…
Organic and Natural Products Expo and Australia Arab Chamber of Commerce & Industry come together to provide Australian exporters a platform to explore business opportunities within the Middle East Organic and Natural ecosystem. The Middle East Organic and Natural Products…
Halal trade and Marketing Center is a global business development center focused on halal economy opportunities for the industry, including manufacturers, suppliers, distributors, and retailers for all halal products and services. It was co-founded by the Dubai Airport Freezone Authority…
The Middle East and North Africa have been the fastest growing coffee market globally since 2015 and they promise further growth over the next decade. MENA region represents a coffee market of over USD 616 billion, making it one of…
Organic and Natural Products Expo and Halal Trade Marketing Centre join hands to promote Dubai as a hub for Halal manufacturers, suppliers, and distributors The Middle East Organic and Natural Products has announced its strategic alliance with the Halal Trade…
Are you ready for the 365 days promotion in the Middle East?
SHOW HIGHLIGHTS - 2024
Its been 8 years since we are visiting this show and have procured many products and those business are now selling with us at Lulu and every year we come and look for more and unique products
I want to thank the Organic Natural team for their invaluable assistance in helping Lovebiome reach a wider audience. Their platform has been instrumental in promoting our amazing and exceptional product to a global audience.
The Middle East is witnessing a wellness revolution, and the demand for health-centric products is booming. The growing demand for innovative, organic products has solidified the Middle East as a critical area for our business expansion.
Participating in the Organic Expo allowed us to tap into the thriving tea and coffee culture of the Middle East. The UAE's market is expanding rapidly, and the expo connected us with key buyers eager for unique, high-quality beverages.
The Middle East’s food and beverage market is witnessing unprecedented growth. With increasing consumer demand for innovative, high-quality products, it’s the ideal time for businesses to expand, the focus on healthier choices, offers a unique platform for businesses to capitalize on the increasing demand and build strong regional connections.
Participating in the Organic & Natural Product Expo was a game-changer for Sustainoware . The connections we made, the exposure we gained, and the insights we gathered from buyers from various countries like KSA , Kuwait have propelled our growth exponentially. Truly unmatched!
This was our first experience exhibiting at the Organic & Natural Product Expo, and it exceeded our expectations. We showcased our products and connected with numerous potential partners and buyers from countries like China, India, and across the GCC region, including Saudi Arabia, Bahrain, and more. The expo was exceptionally well-organized, with flawless arrangements that made the experience seamless and enjoyable. We are truly impressed by the professionalism and opportunities provided, and we are excited to participate in the next edition!
We participated for the first time in the show with 12 companies who showcased products from various sector like rice , pulses , milk based products , jaggery, spices , tea & coffee Our participants meet 75+ buyers from various countries like Oman , Qatar , Dubai and overall whole gcc region and it was a great experience and we will be coming with bigger participation next year
Sponsored by
Feature Partners
Strategic Partners
Supported by
Media Partners
International Partners
